The resident list consists of approximately 120,000,000 addresses in the United States. This saturation list includes homes, apartments, rural routes, mobile homes and Post Offices boxes. There are no names of individuals attached to these addresses.
The list will contain the word “Resident”. As an option, you can change the name field to another title of your choice such as “To Our Neighbor At”, depending on the scope of the message in your marketing piece. But you must check with your local Post Office representative for approval on the other choices.
The resident list is already in “walk sequence” which places the mail in the order that the mail carrier delivers it. This process saves the Post Office much of the sorting work and that savings is passed along to you in the form of discounted postal rates and faster delivery.
Besides selecting by dwelling type [listed above] you can select by:
-Median Income
-Median Age
We will be happy to run special counts for you.
Friday, April 25, 2008
What is Resident - Occupant - Mailing List
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